The marketing folks at FedEx have to be excited over the outcome of this weekend’s big race at Belmont Park. After all, Big Brown — the horse bearing the name of their chief rival, UPS — finished last after being picked by many to be a shoe-in to win horse racing’s Triple Crown. [...]
FedEx Must Be Giddy After Big Brown’s Loss
June 9th, 2008 · No Comments
Tags: · belmont park, big brown, big brown dream advertisement, CNBC, darren rovell, fedex, horse racing, horse racing's triple crown, triple crown, ups





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